A Google bomb (also referred to as a ‘link bomb’) is Internet slang for a certain kind of attempt to influence the ranking of a given page in results returned by the Google search engine, often with humorous or political intentions. Because of the way that Google’s algorithm works, a page will be ranked higher […]
Entries Tagged as 'Black Hat SEO'
Google bomb
April 3rd, 2007 · No Comments
Tags: Black Hat SEO · Google bomb · SEO Spam
Other types of spamdexing
February 1st, 2007 · No Comments
Mirror websites Hosting of multiple websites all with conceptually similar content but using different URLs. Some search engines give a higher rank to results where the keyword searched for appears in the URL. URL redirection Taking the user to another page without his or her intervention, e.g. using META refresh tags, Java, JavaScript or Server […]
Tags: Black Hat SEO · SEO Basic · SEO Glossary · SEO Spam
Link spam – Black Hat SEO
January 31st, 2007 · No Comments
Link spam takes advantage of link-based ranking algorithms, such as Google’s PageRank algorithm, which gives a higher ranking to a website the more other highly ranked websites link to it. These techniques also aim at influencing other link-based ranking techniques such as the HITS algorithm. Link farms Involves creating tightly-knit communities of pages referencing each […]
Tags: Black Hat SEO · SEO Glossary · SEO Spam
Google’s response to Google bomb
January 26th, 2007 · No Comments
Google defends its search algorithm as generally effective and an accurate reflection of opinion on the Internet. They further state that, though some may be offended by the links which appear as the result of Google bombs, that Google has little or no control over the practice and will not individually edit search results due […]
Tags: Black Hat SEO · Google bomb · SEO Basic
Effects of Google bomb
January 25th, 2007 · No Comments
In some cases, the phenomenon has produced competing attempts to use the same search term as a Google bomb. As a result, the first result at any given time varies, but the targeted sites will occupy all the top slots using a normal search instead of “I’m feeling lucky,” a special button on Google’s interface […]
Tags: Black Hat SEO · SEO Basic
Keyword stuffing
January 23rd, 2007 · No Comments
Keyword stuffing is considered to be an unethical search engine optimization (SEO) technique. Keyword stuffing occurs when a web page is loaded with keywords in the meta tags or in content. The repetition of words in meta tags may explain why many search engines no longer use these tags. Keyword stuffing is used to obtain […]
Tags: Black Hat SEO · Keyword stuffing · SEO Spam
Page hijacking
January 21st, 2007 · No Comments
Page hijacking Page hijacking is a form of spamming the index of a search engine (spamdexing). It is achieved by creating a rogue copy of a popular website which shows contents similar to the original to a web crawler, but redirects web surfers to unrelated or malicious websites. Spammers can use this technique to achieve […]
Tags: Black Hat SEO · SEO Spam